GMail and Spam Bustin'

GMail is the free email service offered by Google. One of its most compelling features: The best antispam engine on the planet.

GMail leverages its users to improve the antispam engine every day. How? Users who encounter spam are encouraged to click on the “report spam” button within GMail. Two immediate results:

* The offending message is removed from the user’s inbox.
* GMail’s antispam software learns to recognize spam based on the types of messages rejected.

WisdomGroup has evaluated antispam software from many companies. Our conclusion: GMail’s free antispam software is better than other packages that cost thousands of dollars per year. GMail’s system is taught by the best teachers around: Real people. Millions of people instruct the antispam engine every day (at no cost to Google) by clicking “report spam.”

In GMail, Google has created a system with multiple winners. Users get less spam and free email. GMail gets an outstanding antispam engine with free “instructors.” And Google gets millions of potential customers for their advertising business, their real cash cow.

So head on over and sign up with GMail and help Google fight spam!